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Last month, a group of Silicon Valley venture capital and tech minds gathered for an exclusive dinner at Chef Chu’s, an old-school Chinese restaurant in Los Altos, Calif.
Tucking into Peking duck and Dungeness crab in kung pao sauce, the diners, most of them Asian-American and some fierce competitors with one another, set about to tackle a common goal.
“The question to all of them was, ‘How can this be successful, sustainably?’ ” said Bing Chen, an entrepreneur who organized the event.
![](https://static01.nyt.com/images/2018/08/16/arts/16goldopen2/merlin_142289682_70058315-6cb5-4b67-bacc-eaedd7f3ae89-jumbo.jpg?quality=90&auto=webp)
They were not discussing a start-up, a scholarship program or a political campaign. The task at hand was to take one of the summer’s most anticipated new movies, “Crazy Rich Asians,” and turn it into a bona fide cultural phenomenon.
By Alexandra Yoon-Hendrick The New York Times