The core content of your next business events matters. However, guests are also very much concerned with convenience. That is, how good does your day feel?
That’s what we look at on this post. We take a look through some of the conveniences that your guests will expect and how you can provide them.
Health And Safety Measures
First, you’ll want to start with the ultimate convenience: health and safety. While people might complain about it in principle, they usually appreciate it in practice,
For example, you might want to get proper hand sanitizer stations to go along with your Apache Junction portable toilet rentals to reduce the risk of foodborne diseases and infections. You might also need to check the ventilation of your venue and properly communicate protocols to guests before they arrive.
If you do this, you should find that it builds trust and encourages people to attend. They are much more likely to want to come along and be a part of what you’re doing.
Sustainability Practices
You also want to engage in sustainability practices. Being more eco-friendly will appeal to members of your audience who are concerned about being green.
For example, instead of serving drinks in plastic cups, you might use biodegradable hardware instead. You could also explore ways to reduce food waste and cut down on physical cardboard waste by issuing digital tickets.
Provide An Interactive Event App
You could also try providing guests with an interactive event app. These are becoming more popular as the cost of developing apps is coming down.
The purpose of a digital event app is to provide guests with real-time updates and schedules. You also want to give attendees networking tools if you can so that they can get the most value out of the day.
When it comes to developing an app, you have a couple of choices. Either, you can use an existing model and simply add your “skins” to it, like your event details or logo. Or, alternatively, you can build your own. If you decide on the latter, you’ll get more flexibility, but it might not look as polished.
Comfortable Seating
It sounds so basic, but comfortable seating can go a long way at an event. Guests don’t like it when they have to sit on wooden or plastic chairs for hours because it gives them cramps and makes their muscles and bones ache.
Comfortable seating should be everywhere at the venue, including in the main conference room and in other areas, like charging stations and breakout spaces. If guests feel like they can sit down and relax, they are much more likely to get the most out of the day instead of constantly worrying about their comfort.
If you can provide accessible seating options on top of this, that;s even better. Usually, the venue will be able to direct you on their policies and what they’re prepared to provide.
The impact is often enhanced networking. If people feel comfortable, they are much more likely to want to stick around.
Diverse Food Options
Offering diverse food options at your business events is also very much worth doing. Generally, the more dietary patterns you can cater to, the better.
Start off with the basics, like vegan and gluten-free. And then send out a message before the event asking attendees to tell you if they have any specific dietary requirements they need you to cater to. If there’s something a little unusual, you can eliminate it from the ingredients list and leave it off the menu.
We suggest actually labelling your food with little labels, telling people what’s in it (or what’s not). This approach can be extremely successful if you get it right and it shows that you care about including everyone.
The type of food you offer at the business event depends on the pace of proceedings. If it’s a more leisurely gathering, then you might want to arrange for caterers to come in and provide a sit-down meal (especially at the end of the day). Alternatively, you can offer a bar with beverage stations where people can grab the items they need and then quickly go to the next location on their schedule.
Clear Event Signage
Another little convenience you’ll want to include at your next event is clear signage. Showing people where they need to go next is critical.
For example, you could have signs pointing to food stations, exits, restrooms and seminar rooms. Providing all this information cuts down on the amount of questions organizers get (since most people know how to follow signs if properly displayed).
If you don’t want to use physical signs (recommended), you can also add digital wayfinding to the event app. The in-app experience is often massively superior to Google Maps.
Reliable WiFi
Being a business event, it is also convenient to provide people with reliable WiFi. Giving them an internet service enables them to continue with sending emails or managing their teams, even if they’re at the event.
Reliable WiFi should have a simpler login process than anyone can use. Just make sure that you provide the details prior to and at the event so everyone knows how to log on.
Once you have WiFi set up, it improves real-time interactions with event content as well. For example, people are able to access your supplemental materials. They can also check out new websites.
Seamless Check-In Process
Finally, you can offer your guests the ultimate experience by providing them with a seamless check-in experience. If they can enjoy hassle-free entry, they can avoid long lines.
One of the ways to do this is to provide everyone you serve with a digital QR code. With these, they can simply enter the event by getting their code scanned at the door.
You can also use tools and various platforms to streamline this process. These reduce wait times and make it clear where everyone needs to be, and by when.
So there you have it: some of the conveniences that your guests want to see at your next event.
